UW-Madison LaFollette School of Public Affairs

In 2019, the UW-Madison La Follette School of Public Affairs was granted a $10 million gift from former Wisconsin senator Herb Kohl. This represented a unique opportunity to expand program offerings and to demonstrate the value of the School to students, university staff, and the world.
La Follette wanted to use a portion of this generous gift to create a series of eight videos that would highlight the current work being done at the School and document exciting changes enabled by the grant. What followed was a four-year partnership to tell the story of the La Follette School and the Kohl Initiative. We covered subjects like the new undergraduate certificate, the importance of public policy education, and the innovative research being done by La Follette graduate students.

The original eight-video project finished in 2023, but our partnership with The La Follette School continues. Our team regularly photographs and captures b-roll for the many events the School hosts, and takes staff headshots.

What The LaFollette School is Saying:

“We have worked with Focal Flame on many projects over the years, and we are continually impressed with their professionalism and the beautiful photos and videos they produce. From creating promotional videos from the early idea stage through scripting, storyboarding, and recording to taking photographs of complex day-long events and headshots of our staff and faculty, the staff at Focal Flame have been great thought partners and a delight to work with. We always look forward to having them at our events!”

Lauren Weitkamp, Communications Manager